favorites star
Lancaster, PA, US

Product Development, Communications, Marketing Communications, Marketing Manager, Marketing, Research


Apply For This Job Using Your Social Profile or Manually use a Quick Apply

Job Description :

Job: Marketing
Primary Location: Lancaster, Pennsylvania
Relocation Offered: Yes 
Employment Status: Full-Time
Travel: 20%


Do you want to work for a company that gives you opportunities to grow in a collaborative environment? How about working for a manufacturer with a rich history and even brighter future? Armstrong World Industries began over 150 years ago as a small cork-cutting shop in Pittsburgh, PA. From that small business, we became the leader in ceiling, wall and suspension system solutions that contribute to better, more inspiring buildings that make a difference in the lives of people where they work, play, learn, heal and live. At Armstrong World Industries you'll have the opportunity to make the most of your potential. Come build your future with us!



Armstrong World Industries, Inc. (AWI) has a job opportunity for an Assistant Marketing Manager to be located in Lancaster, PA.  The Assistant Marketing Manager will be responsible for the commercialization of new products, sales support and promotions to drive growth of the Core business with all commercial customers and to all market segments.


Key Responsibilities of the Assistant Marketing Manager:

  • Working with product manager and product development team through the final stages of the new product development process, launch and post-launch review new products
  • Developing marketing and sales materials and tactics for successful introductions of new products in order to meet the expectations established in business cases
  • Developing creative briefs and collaborates with marketing communications team to execute against those briefs
  • With knowledge of market trends, needs and competitive products, creating targeted messaging for internal and external customers and segments
  • Measuring, reporting and evaluating new product sales
  • Creating and maintaining metrics reports on marketing and sales activities, effectiveness, and business impact
  • Developing, monitoring and evaluating promotions, and other short-term incentive programs to boost sales
  • Developing training materials for sales team, CFC and AS Operations team to help them position and sell products effectively
  • Participating in the Commercial Business Team and additional teams as assigned


Required Qualifications for the Assistant Marketing Manager:

  • Bachelor degree Business Administration, Marketing, Design, Architecture, Communications or related field
  • 3+ years of marketing or ABP sales experience
  • Experience with Microsoft Word, PowerPoint and Excel
  • Ability to integrate with different work styles and functional areas
  • Strong presentation skills (oral and written), analytical skills and creativity


Desired Qualifications for the Assistant Marketing Manager:

  • USGBC AP or GA, CSI, AIA, ASID, IIDA Certification
  • Prior experience with social media, BIM, web or virtual events


Why Armstrong World Industries?

Armstrong World Industries, Inc. (AWI) is a leader in the design and manufacture of innovative commercial and residential ceiling, wall and suspension system solutions. At home, at work, in healthcare facilities, classrooms, stores, or restaurants, Armstrong World Industries offers interior solutions that help to enhance comfort, save time, improve building efficiency and overall performance, and create beautiful spaces. We built our business on trust and integrity. It set us apart then, and it sets us apart now, along with our ability to collaborate with and innovate for the people we’re here to serve – our customers, our shareholders, our communities and our employees.


Benefits Package

  • Standard benefit package offerings: Medical, dental, prescription drugs, life insurance
  • Long term disability coverage
  • Vacation and sick time
  • Product discount programs
  • 401k Match


About the Location (Lancaster, PA):

Located in South Central Pennsylvania, Lancaster is ideally situated for easy access to major metropolitan cities such as Philadelphia, Baltimore, Washington DC and New York City. Lancaster offers a vibrant arts and entertainment community with wonderful historic sites, B&Bs, museums, world class shopping, entertainment venues and restaurants.


Equal Opportunity Employer: AWI is an Equal Opportunity Employer M/F/Disabled/Vets


Notice to Staffing Agencies, Placement Services, and Professional Recruiters

Armstrong World Industries, Inc. has an internal Staffing Department. Recruiters are hereby specifically directed NOT to contact AWI employees directly in an attempt to present candidates.

AWI will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to AWI, including unsolicited resumes sent to an AWI mailing address, fax machine or email address, directly to AWI employees, or to AWI's resume database will be considered AWI property. AWI will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume. AWI will consider any candidate for whom a Recruiter has submitted an unsolicited resume to have been referred by the Recruiter free of any charges or fees.

AWI will not pay a fee to any Recruiter that does not have a signed AWI contract in place specific to the position for which the resume was submitted. 

Recruiting vendor agreements will only be valid if in writing and signed by AWI's Corporate Talent Acquisition Manager or his or her designee. No other AWI employee is authorized to bind AWI to any agreement regarding the placement of candidates by Recruiters. By submitting a candidate to AWI, recruiters agree to be bound and comply with this policy.

Nearest Major Market: Lancaster

Job Segment: Product Development, Communications, Marketing Communications, Marketing Manager, Marketing, Research

Job Map View